Pick ‘n Save, the largest grocery banner of Roundy’s Supermarkets Inc. (Roundy’s), and BP, a global leader in fuel and energy, teamed up to launch a points-based customer loyalty fuel rewards program throughout the state of Wisconsin.

Beginning November 2, Pick ‘n Save and Metro Market customers will be eligible to save up to $1 per gallon of fuel for every 1,000 points redeemed at participating BP stations. For every $100 customers spend using their Fresh Perks card, they can save 10 cents per gallon on fuel.

  • Pick ‘n Save shoppers can earn Fuel Points (one point per every dollar spent) by purchasing items using their Fresh Perks card.
  • Once a shopper spends $100 on groceries, they will earn ten cents off per gallon of fuel at participating BP stations.
  • Each time a shopper spends an additional $100 on groceries using their Fresh Perks card, they will earn 10 cents more off per gallon. If a shopper spends $200, they will earn 20 cents off per gallon. Spend $400? Earn 40 cents off per gallon, etc.
  • Fuel Point savings can be redeemed by swiping a Fresh Perks card or using a phone number associated with the card at participating BP stations.

“We are always looking for new and innovative ways to save our customers money and help them find value,” said Jim Hyland, Roundy’s VP of Communications and Public Affairs. “Teaming up with BP allows us to provide even more savings and rewards so our customers can focus on what matters most this holiday season and beyond.”

To participate in the fuel rewards program, customers will need to use their Fresh Perks card with every purchase. Double fuel points will be rewarded for gift card purchases in-store. In addition, 50 points will be added at the pharmacy on qualified prescriptions. Shoppers can view their Fuel Points balance any time on their Fresh Perks account at www.picknsave.com/account/pointssummary or at the bottom of every purchase receipt. New members can sign up for Fresh Perks for free at any store register or online at www.picknsave.com.

To celebrate the launch of this partnership, Pick ‘n Save and BP will kick off a two-week donation program and event to benefit Meals on Wheels. From November 14 through the 28th, Pick ‘n Save will donate nutritious meals including soup, fresh fruit and other non-perishables to homebound residents throughout Southeastern Wisconsin. BP will provide gas gift cards to volunteer drivers of the program. A donation event featuring representatives from Pick ‘n Save, BP and Meals on Wheels will take place November 14 at the Pick ‘n Save in Menomonee Falls; more information on the event to come.

For additional information on Pick ‘n Save and BP’s Fuel Rewards Program and more ways to save, please visit www.picknsave.com/fuel.