Change in the transportation industry is constant, and those that attend the Fuels Institute Annual Meeting have a unique opportunity to get ahead of the curve, and to be proactive instead of reactive. Fuels Institute meeting attendees go back to work more effective in their jobs and more valuable to their organizations. And, if you own that organization as a marketer or retailer, you’ll be better prepared to pass along a dynamic and profitable operation to the next generation.

We are all facing challenges that may appear unrelated—but that are more similar than we might think. Finding those connections and insights though networking with thought leaders from all facets of our interconnected and inter-related market was not easy—until now. The Fuels Institute brings together a wealth of expertise from the myriad of players in the fuels and transportation industry. Get insights from refiners, wholesalers, biofuel producers, vehicle manufacturers, government entities and fellow marketers and retailers. See the industry as it holistically exists from the refinery to the vehicle, and network with other experts who will give you insight while you provide the same in return. Don’t miss out on the next trend, or get caught up in a dead end.

Date: September 23 – 25, 2015
Location: Conrad Indianapolis, Indianapolis, Indiana

Highlights

 

Wed., September 23, 2015

  • Ride & Drive (Hydrogen & Electric Vehicles)
  • Keynote Address
    Reuben Sarkar, Deputy Assistant Secretary for Transportation, U.S. Department of Energy
    What does the DOE see on the horizon from Project Optima to the efforts to help develop a hydrogen economy, prospects for electric vehicle infrastructure and beyond?
  • Benefits of Octane
    Speakers:
    Tom Leone, Technical Expert, Ford Motor Company
    Bill Woebkenberg, Transport Fuels Technical & Regulatory Specialist, Aramco Research Center
    How can higher octane fuels enable more efficient and environmentally advanced vehicle design? How can sufficient levels of octane be economically made available to consumers? A panel of experts will set up this developing market opportunity for a robust discussion.
  • The State of the Electric Grid and the Impact of Electric Vehicles
    Speakers:
    Scott Shepard, Research Analyst, Navigant
    Ben Wrightsman, Chief Operations Officer & Chief Engineer, Battery Innovation Center
    As electric vehicles enter the market in larger numbers, can the electric grid sustain the increased load requirements? How do utilities envision the integration of electric vehicles as they plan grid improvements, including smart grid deployment?

 

Thursday, Sept. 24, 2015

  • How to Introduce New Fuel Offerings
    Attendees will convene in small discussion groups to evaluate draft strategies intended to efficiently introduce and deliver to consumer’s new transportation fuel options and identify the strengths and weaknesses of each proposal to enhance the development of effective market strategies.
  • Field tips:
  • POET Biorefinery (limited space)
  • Battery Innovation Center (limited space)
  • Indianapolis Motor Speedway-Hall of Fame Tour

 

Friday, Sept. 25, 2015

  • Keynote Address – How do Consumers Choose?
    Speaker:
    Matthew Willcox, Institute for Decision Making
    Author of “The Business of Choice – Marketing to Consumer’s Instincts,” Willcox will address how choosing an innovation that is rationally better in terms of performance, cost or the environment does not always come intuitively or naturally to humans. Attendees will also learn behavioral principles that innovators should think about in order to get their innovations adopted.

 

Where

Event Location and Accommodations:

Conrad Indianapolis
50 West Washington Street
Indianapolis, IN 46204

 

Registration is only $699. When you register for the event, we will arrange hotel accommodations on your behalf at the Conrad Indianapolis. You will receive a special discounted room rate of $189* per night.

*Room rates are subject to a 17% tax per night

 

Register here today and take that extra step ahead of your competition.