PriceAdvantage, a division of Skyline Products, announced that Slidell Oil has chosen PriceAdvantage SMART Fuel Pricing, a fuel price management solution, for their 20 Purple Cow convenience stores across the Gulf Coast. Slidell Oil Co., a family-owned fuel distributor and convenience store retailer, was founded in 1946 in Slidell, LA., by Buster Baker. Its growth strategy in the states of Alabama, Louisiana, and Mississippi have given way to 20 company-operated Purple Cow Stores and more than 40 dealers in the three southeastern states.
Slidell Oil was looking for an advanced pricing tool to aid them in the fuel pricing process by providing price change automation, confirmation feedback, competitive intelligence, and audit trail support. After completing a free 30-day trial of PriceAdvantage, including the automatic import of competitive surveys from PDI, the decision to go with PriceAdvantage was an easy one to make according to Slidell management.
PriceAdvantage SMART Fuel Pricing™ is a highly specialized retail fuel pricing solution for the convenience store industry. Designed to maximize fuel profits, PriceAdvantage provides automation for the entire fuel pricing process from collection of competitive surveys, to sophisticated analysis for best price determination, to rapid speed-to-the-street price change execution with price change confirmation feedback.
Price Advantage is a division of Skyline Products, a leading North American maker of sign hardware and software solutions for the transportation and petroleum industries. Company headquarters are located in Colorado Springs, CO. For more information, please visit www.sellmoregas.com or www.skylineproducts.com.
