Husky Corporation and Benecor, Inc. will begin a strategic alliance that combines Husky’s petroleum and automotive industry expertise and expansive retail network with Benecor’s industry-leading DEF (Diesel Exhaust Fluid) pump and storage solutions.

The two companies will showcase their DEF solutions at the upcoming PEI Convention at the NACS Show October 7-10, 2014 at the Las Vegas Convention Center.
Husky will market Benecor’s DEF dispensing systems through its network of sales representatives, associated distributors, direct customers and end users in the petroleum dispensing industry. In addition, Husky’s BJE division will offer Benecor DEF dispensing systems to its automotive sector oil and lube customers.

Benecor DEF Dispensing Systems Complement Husky DEF Hanging Hardware Products

Benecor, the first company to offer DEF pumps in North America, engineers advanced DEF storage and dispensing solutions and manufactures its storage systems, retail dispensing equipment, pumps, totes and barrels at its manufacturing facility in Brighton, Michigan. Benecor offers the most extensive line of DEF pumps in the industry. Husky offers DEF nozzles and related hanging hardware.
“We are excited to work with Benecor and its complete DEF storage system product line. These innovative products complement our product lines, including our DEF hanging hardware solutions, extremely well. This strategic alliance also presents a one-stop solution for our customers with DEF dispensing needs,” said Brad Baker, Husky Corporation Executive Vice President.

The alliance positions Husky and Benecor to better serve customers in the growing market for DEF. By 2016, DEF consumption will nearly triple compared to 2013 levels according to industry experts. Stringent U.S. Environmental Protection Agency (EPA) emissions guidelines for NOx reductions are responsible for this rapid growth. To meet these guidelines, engine and truck manufacturers’ new diesel engines require Urea-based DEF to be sprayed into the diesel exhaust stream to breakdown NOx emissions.

“This alliance means customers will have more convenient access to the highest quality DEF storage and dispensing solutions. They will also get immediate service support – all through people they already have relationships with in their local markets. This alliance could not have come at a better time. Customer demand for DEF storage and pump systems is increasing, but there’s still quite a bit of confusion on where to go to get their needs met. Now, customers have an easy answer to fill that growing need,” said Brendan Foster, Benecor, Inc. President.

Contact Husky directly to learn more about Benecor DEF dispensing systems at 800-325-3558 or [email protected]