The fuel market isn’t changing. It’s already changed, and the best fuel retailers are changing too. Learn how the best-in-class are adapting to their new world and using new and innovative strategies to optimize their profitability.

What you will learn:

  • Which market changes will truly shape your retail fuel business.
  • How street pricing can be used as a lever for growth.
  • What strategies to implement to grow volumes, margins and profits.


Mark Truman – Chief Revenue Officer, EdgePetrol

Mark has been working in the software space since 2010, where he helped energy companies grow through greater insight and analytics whilst working at GlobalData in London. In 2017 Mark helped launch the EdgePetrol product by listening closely to the challenges of the fuel retail market and helping tailor both the solution and the service to solve them. He is responsible for the customer life cycle, from marketing to sales to retention. EdgePetrol provides pricing software that gives station owners real-time accurate insight to help them combat reducing volumes and aggressive competition by making better pricing decisions.


Say goodbye to the status quo: how fuel retailers are excelling through change

Thursday, November 4, 2021 · 2:00 PM · EDT