DeanHouston is pleased to announce the launch of its Sales + Marketing Trend Report Survey. This comprehensive research project delves into the latest developments in the B2B sales and marketing industry. Participants in this survey will have the opportunity to contribute their expertise and gain valuable insights from fellow professionals in the field.
Are other leaders in your industry facing the same challenges as you? What tools are they using to meet those challenges head-on, and should you be using them too?
Sales, marketing and executive leaders in highly technical markets – such as food processing, retail fueling, automotive, life sciences, biopharmaceutical, and clean energy – can now get answers to these questions and more, thanks to a new survey launching this month.
The Sales + Marketing Trend Report Survey will give participants a chance to share their experiences. In turn, anyone who takes the survey will get access to the complete Sales + Marketing Trend Report, packed with emerging trends in commercial strategy, AI implementation, and more, along with actionable insights to improve alignment and performance.
Answers to the survey are completely anonymous, and the results will be analyzed and reported without identifying information so that participants can be honest and transparent.
You can take the 10-minute survey here: deanhouston.com/voice-of-the-industry-survey.
“Even in highly technical markets, meaningful data around sales-marketing alignment and strategy is hard to come by,” said Colton Stombaugh, EVP of Performance Marketing at DeanHouston. “By participating in this study, commercial leaders will not only help define the current commercial landscape of technical and industrial brands, but also gain useful, data-powered insights to guide their strategies moving forward.”
The Sales + Marketing Trend Report Survey comprises three distinct questionnaires tailored for Sales Managers, Marketing Managers, and Cross-Functional Executive Leaders. The questions are designed to be concise and targeted, covering areas such as key trackable metrics, sales-marketing alignment and the use of AI.
The Sales + Marketing Trend Report Survey is now open. To participate and secure your copy of the final report, please visit deanhouston.com/voice-of-the-industry-survey.
